Kathy Ireland Is Movin’ Markers

While you’ve got Mother’s Day on the mind, Sharpie would like you to swing by its web site and enter your mom in Sharpie’s Signature Mom Contest.
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According to Sharpie’s market research:

A Sharpie Signature Mom is a stand-out mom…someone who puts her special mark on motherhood…she’s caring, expressive, creative, and involved – especially in her children’s education…she spends time reading, playing, listening, loving… she works hard to balance her busy life… she’s a Sharpie Signature Mom!

The winning Sharpie Signature Mom will receive $10,000 in funds and school supplies awarded to the school of her choice and a weekend getaway for two to a spa destination of the Sponsor’s choice.
Let’s hope the Sponsor has good taste in spas.

About David Burn

I wrote my first ad for a political candidate when I was 17 years old. She won her race and I felt the seductive power of advertising for the first time. Today—after working for seven agencies in five states—I am now head of brand strategy and creative direction at Bonehook in Portland, Oregon.