It’s Raining Blue Cheese At Carl’s Jr.

Hamblor, the god of hamburgers, is a David&Goliath creation meant to help Carl’s Jr. sell it’s new six dollar burgers.

Clichés were indeed hurt during the making of this commercial, but let’s not worry about that. This is fun stuff. Much more fun that whatever McDonald’s, Wendy’s and BK are serving up.

According to Los Angeles Times, marketing for the chain’s new Steakhouse Burger launch will also feature tie-ins on A.1. bottles in grocery stores as well as with the upcoming film “The Immortals,” an action adventure based in ancient Greece.



About David Burn

I wrote my first ad for a political candidate when I was 17 years old. She won her race and I felt the seductive power of advertising for the first time. Today—after working for seven agencies in five states—I am head of brand strategy and creative at Bonehook in Portland, Oregon.