Is The Art of Getting Paid The Greatest Art of All?

Talenthouse wants to liberate all artists, which I guess makes them a crowdsourcer with a conscience. I might be suspicious, but one thing jumped out at me right away–the amount of money clients are paying for Talenthouse solutions.
BBH and its client ila DUSK are offering $6500 in prize money and an internship at BBH/London for winning contestants in films, photography and design. Likewise, Adidas is ponying up $20,000 for winning goggle designs to be worn by an Adidas-sponsored athlete at 2010 Winter Olympics.
Here’s a promotional video from the company, which maintains offices in Mountain View, CA and London:

Talenthouse is focused in five creative areas: film, fashion, photography, music and graphic design. What, writers don’t rate? Nope, not unless they can shoot and edit video or take a deep dive into Illustrator and re-emerge with a “look”.



About David Burn

I wrote my first ad for a political candidate when I was 17 years old. She won her race and I felt the seductive power of advertising for the first time. Today—after working for seven agencies in five states—I am head of brand strategy and creative at Bonehook in Portland, Oregon.