Hey Whipple, Rest In Peace

From USA Today:

Dick Wilson, the character actor and pitchman who for 21 years played an uptight grocer begging customers “Please, don’t squeeze the Charmin,” died Monday. He was 91.

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21 years? Can you imagine any ad campaign being concepted today that would run for 21 years? Most of ’em these days are lucky to run for 21 weeks.

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About Dan Goldgeier

Dan Goldgeier is a Seattle-based freelance copywriter with experience at advertising agencies across the U.S. He is a graduate of the Creative Circus ad school, and currently teaches at Seattle's School of Visual Concepts. Dan is also a columnist for TalentZoo.com and the author of View From The Cheap Seats and Killer Executions and Scrubbed Decks.