Moms today have good reason to swear.
Likewise, kids have every reason to prefer Kraft Mac & Cheese.
Maybe that’s why the brand enlisted mother, author and swearing expert, Melissa Mohr, Ph.D., to tell it like it is.
About David Burn
Co-founder and editor of Adpulp.com. David wrote his first ad for a political candidate when he was 17 years old. She won her race and he felt the seductive power of advertising for the first time. Today, David is a creative director in Austin, Texas.
