Fuel Industries Proactively Organizes CES Data

The Consumer Electronics Show in Las Vegas is a big time trade show with thousands of attendees from all over the world. Which makes it tricky to keep up with.
That’s why Fuel Industries in Ottawa, Ontario invented TweetYouThere.

Nick Iannitti of Fuel describes it as a simple social media tool to measure which brands, trends and discussions are winning out on each day–and one that can be repurposed as a backbone to track any upcoming conference or topic.



About David Burn

I wrote my first ad for a political candidate when I was 17 years old. She won her race and I felt the seductive power of advertising for the first time. Today—after working for seven agencies in five states—I am head of brand strategy and creative at Bonehook in Portland, Oregon.