Todd Malicoat presents the top 10 Search Engine Optimization (SEO) lies told by ad agencies.
1.You really need metatags
…if this was 1999. Now you need social bookmarking, press releases, content syndication, a blog and someone to run it, some viral content as linkbait, and about 500 more good sites linking to yours with your targeted anchor text, but we don’t actually DO any of that yet.
See his post for the other nine lies.
[via Gaping Void]