Flaky Use of Blogs, Video and Twitter


Park City Mountain Resort Blog is keeping skiers and boarders up to date on slope conditions–a smart thing to do and an easy to execute social media strategy. For even more timely updates, Park City visitors can turn to Twitter, where the resort’s digital DJ, Eric Hoffman, is keeping the place well waxed. The Twitterati will also want to follow PCSki.
[Hat tip to Mack Collier]

About David Burn

I wrote my first ad for a political candidate when I was 17 years old. She won her race and I felt the seductive power of advertising for the first time. Today—after working for seven agencies in five states—I am now head of brand strategy and creative direction at Bonehook in Portland, Oregon.