The American Society for Magazine Editors is whacked.
According to Folio, the trade association is bent out of shape because XXL editor-in-chief Elliott Wilson appears in a Roccawear ad on his magazine’s back cover.
“No person on an editorial staff should ever be involved in producing or participating in advertising,” says ASME executive director Marlene Kahan. “[The XXL ad] appears to be a violation of ASME guidelines.”
The ad in question is one in Rocawear’s new multimedia ad campaign called “I Will Not Lose”, which was inspired by company co-founder and CEO, Shawn “Jay-Z” Carter. It features recording artists like Ciara and Three 6 Mafia, as well as individuals who have overcome adversity in their lives.
For more on this topic, see Pro Hip Hop.