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Dr. Phil Makes Losers Feel Better (But Why?)



The campaign was created in house by Fox Sports Marketing, directed by Smuggler’s Renny Maslow and edited by Arcade Edit’s Greg Scruton.

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About David Burn

David Burn is the co-founder, editor, and publisher of Adpulp.com. David joined the ad agency business in 1997 as a copywriter and then worked for seven agencies in five states prior to launching Bonehook in 2010. Today, David is a writer, brand strategist, and leader of creative teams in Austin, TX.