Blog Herald reports that Doc Searls is not in it for the money. To Doc, one’s blog is but one’s back porch. He also thinks the back porch is a bad place for a business plan.
I think he’s wrong. And right. One’s media property, or blog, may well be one’s back porch or guest room, but what’s wrong with doing business in these quarters? It’s a lot more human than some offices I’ve conducted business in.
[UPDATE from Doc’s blog]: “Here I am, being niched as The Guy Who Says Blogs Are Not For Making Money.
However, I didn’t say that.
Fact is, I have nothing against making money with blogs. What I tried to do at Bloggercon III, and in my conversation with Steven, was enlarge the conversation beyond making money with blogs, into making money because of blogs. I said that in my write-up for the session. I tried to say that in my series of questions for the session. As I’ve said often, and about many subjects, the logic is AND, not OR.”
