Denny’s Serves Up Super Bowl Appetizer


The version of the commercial that will air on Sunday is part of the next evolution of Denny’s “Real Breakfast” campaign that takes a shot at competitor’s “candy breakfasts.”
BTW, Denny’s serves 12,500,000 very real Grand Slam breakfasts every year. The meal was introduced in 1977.

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About David Burn

I wrote my first ad for a political candidate when I was 17 years old. She won her race and I felt the seductive power of advertising for the first time. Today—after working for seven agencies in five states—I am head of brand strategy and creative at Bonehook in Portland, Oregon.