Convicted Felon Will Write Ad Industry’s Code of Ethics

From Adweek:

Former Ogilvy & Mather executive Shona Seifert today was sentenced in U.S. District Court here to 18 months imprisonment (and two years probation) for her role in a scheme to overbill the government’s $1 billion Office of National Drug Control Policy account to cover a $3 million revenue shortfall on the business.
Seifert must also pay a $125,000 fine and a $1,000 special assessment, as well as write a “code of ethics” for the ad industry.

I can’t wait to read that. Anyone got any suggestions for her to throw in there?
UPDATE (7:45 PM): Edward O’Meara has some very interesting thoughts on the whole Ogilvy overbilling scandal, and I tend to agree with much of what he says.



About Dan Goldgeier

Dan Goldgeier is a Seattle-based freelance copywriter with experience at advertising agencies across the U.S. He is a graduate of the Creative Circus ad school, and currently teaches at Seattle's School of Visual Concepts. Dan is also a columnist for and the author of View From The Cheap Seats and Killer Executions and Scrubbed Decks.