Cingular Making Faces

According to Cellular News, Cingular Wireless has managed to get is applying for a patent on the concept of using emoticon on mobile phones.
emoticon.gif
While the aim of the patent is to enable the displaying of MSN style graphics on handsets, they also want managed to patent the delivery of text based emoticon – so presumably sending 🙂 via an SMS – if selected via a dedicated or softkey, would be a breach of the patent in future.
[via The Spunker]

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About David Burn

I wrote my first ad for a political candidate when I was 17 years old. She won her race and I felt the seductive power of advertising for the first time. Today—after working for seven agencies in five states—I am head of brand strategy and creative at Bonehook in Portland, Oregon.