This ad for the Chevrolet Silverado HD pickup truck appears on an ice chest outside a supermarket on Deer Isle, Maine.
Jonathan Welsh of Driver’s Seat thinks it is about the best place outside Texas to pitch heavy-duty trucks, given the needs of the local fishing community.
He’s probably right, but will shoppers know to look inside the Silverado for bagged ice? Maybe if the truck was turned around, so you could see the bed and a huge ass ice chest being filled. By a fisherman. With lobsters and beer.
