Additionally, Intel wants to know what is your core moment? …
Thirst Inducing Advertainment
Based On Their Super Bowl Commercials, Would You Rather Drive A Kia Or An Audi?
Can You Argue With Parsons?
Four minutes into the video above GoDaddy.com CEO Bob Parsons says, "Most advertising is not interesting. It's like a fat guy, it's not offensive, everybody likes him but he doesn't get much action. Our ads, maybe they're a little offensive, a little in your face, but they work and they work in spades." …
“Have A Big American Dumb Fun Day”
You have to sit through this entire video of ad analysis before Barbara Lippert of Adweek encourages us to "have a big American dumb fun day." She also thinks talking babies are funny. Barbara. …
No Exploding Monkeys In The Google Bowl
John Battelle, who wrote the book on Google, believes this ad will run during the big game today. I can't find the ad in this lineup of SuperBowl advertisers, but I'd not be surprised if Google had asked CBS to keep their name out of the pre-game hype (my source was told Google was keeping this quiet). File this as a strong rumor for now, as I can't get a secondary confirmation. [via Forbes ] …
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DIY Super Bowl Ad Analysis
See YouTube's Super Bowl page for the full experience. …
How A Super Bowl Ad Pays For Itself
Publicly traded companies who invest in big ad buys like the Super Bowl see a spike in their common stock being traded, even if they're not advertising a consumer product, according to professors at Rice University's Jones Graduate School of Business. "We're fairly certain that the publicly traded companies advertising on Sunday's Super Bowl will see a spike in stock purchases," said James Weston, an associate …
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