Goodby has fun with the Rock. [via Beyond Madison Avenue] And Extended Stay Hotels goes porn creepy. Okay, that one wasn't funny. I hope you're not too scarred. [via Adfreak] …
The Brand That Hates Gets No Love from Nas
If The Jeans Don’t Fit, Live Unbuttoned
One of the best things about Levi's 501 jeans are the button fly. A new global campaign from Bartle Bogle Hegarty will exploit this fact, although in a seemingly contradictory fashion. According to the press release, the new "Live Unbuttoned" campaign centers on the experience of unbuttoning yourself and breaking free from inhibitions and convention. The campaign utilizes the act of unbuttoning Levi's 501 jeans as a …
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Go Out On A Limb. That’s Where the Fruit Is.
Nau is a Portland-based outdoor apparel company born out of a desire to do business differently. Sadly, they ran out of money last May and called it quits. But like a Phoenix rising from ashes, Nau lives again thanks to Santa Barbara-based Horny Toad's interest in the company. Our clothing line will still embody the same innovative design philosophy that gained Nau a following from the streets of New York to the …
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Brilliant Creative Is TV’s Best Argument
Ogilvy/London for Unilever's Comfort brand fabric softener: [via The Denver Egotist] …
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Canadians See Things Differently
For more on sexy Subes, see SexySubaru.ca. [via Globe and Mail] …
Big Mac Turns Big 4 Oh
From the Big Mac Chant Off on MySpace: According to The New York Times, McDonald's is looking back while simultaneously busting a move in the new world of consumer generated content. Consumers have been challenged to write their own songs using the exact words of the classic Big Mac jingle, and submit them on MySpace.com. The winner won’t get any cash, but his or her song will be featured in a commercial later this …
Are You Ready To Make Change?
It's Sunday morning and I just read two pieces by Douglas Rushkoff (I'll get to the Times later). In Riding out the Credit Collapse, Rushkoff suggests that we make friends and participate in our local communities as an antidote to buying things on credit. In Beyond Brand Obama, he claims that "we’d be mistaken to consider his politics a complete break from the past, a renaissance in participatory government, or the …



