Spike Jones at Greenville, SC identity firm Brains of Fire has some choice words helpful criticism for GMC, in relation to the automaker's new website Let's Talk Trucks, an obvious nod to social media. After rightly identifying the consumer testimonals as ads, Jones then hops aboard the Cluetrain: The funny thing is, “Let’s Talk” is big and bold on every page. But this isn’t a conversation, it’s GMC talking and you …
There Are No New Ideas, Vol. 37 No. 14
The Kansas City Star is reporting that an ad from JWT Sydney for a pet store called Pets Pantry, which won a Silver Lion at Cannes was actually created by an art student in San Francisco who is now an art director at Cole & Weber in Seattle. “At first I felt like, ‘This is so wrong.’ But I’m slammed with my own work,” said Lance Wei. “I mean, what can I do? Not much.” …
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Seven Minutes Of Pure Genius
On December 1, 1967, in Chicago's Prudential Building Auditorium, 75-year old Leo Burnett addressed his company at its annual Leo Burnett employees' "Breakfast at Burnett's." Here's the transcript of the speech. …
Is It Hard To Sell Yourself?
Ad Age is running an article on Vehix's (they dropped the "dot com" from their name) plan to provide content on the mobile platform and cable TV. Here's an item in the piece that jumped out at me: Glenn Morey, holds the dual position of Vehix chief marketing officer and president of Morey Evans, Denver, Vehix's agency. Talk about integrated marketing! [DISCLOSURE STATEMENT] I worked at Morey's shop for six weeks in …
Pantless Man In The Big City
I was pleased to hear from David Rosen this morning. The former Group CD at Deutsch in NYC has his first novel coming out next month. Rosen says, "I've been lucky enough to realize the copywriter's dream -- my novel, I Just Want My Pants Back, is being published by Doubleday/Broadway in August. I'm thrilled -- I'm considering sporting a white suit and an ascot ala Tom Wolfe." The story follows the life of …
Give It Away Now
According to Advertising Age, Sean Finnegan is leaving his post as U.S. director of digital at OMD to become the CEO of Omnicom Media Group Digital, a new unit that oversees all of Omnicom's media entities, such as OMD, PHD and Fuse Sports & Entertainment. In a 2006 interview, the 35-year-old Mr. Finnegan said digital simply can't be siloed anymore. "Back in the dot-com heyday, it was an art form for the digital …
Consuming Walker
It's Sunday, which means it time to open The New York Times Magazine and read "Consumed," the weekly column by Rob Walker. Today's piece is about Crocs--a shoe I'm already hooked on--so my interest level in the article isn't there. What I am interested in is finding out more about this writerman, Rob Walker. So I did some digging and found out he's from Houston originally, lived in New Orleans and Jersey City for …
Why Ad Peeps Keep Anonymous Blogs
Agency Tart is an anonymous account executive at an anonymous agency in an anonymous city (probably NYC). Sometimes all this anonymity bugs me, but not this time. Here's her Independence Day finger in the eye: Did you ask our permission to take off work this week? That’s what a client said when I told him on Monday that I would be out of the office Wednesday - Monday for a short vacation, but would be available by …
