Too Much Detail is a promotional microsite for Casio’s new 10.1 megapixel camera. The sexy vid (by American Standards) has a humorous reveal, which then becomes the promotional hook.
[via Chimp Media Monitoring]
About David Burn
Co-founder and editor of Adpulp. David wrote his first ad for a political candidate when he was 17 years old. She won her race and the hook was set. Today, David is a copywriter and creative director in Austin, Texas.