Ad agencies and marketing firms are always on the look out for new business, and clients often need a methodical process for finding the right shop. AgencyFinder.com might be the answer, and its relaunched site includes an upgraded platform. From the press release:
By adding video enhancement, deepening the Q & A database and introducing a streamlined 21st Century agency invitation and client evaluation platform, AgencyFinder serves as a one-stop resource. [AgencyFinder CEO Charles] Meyst remarked – “We serve up more than 80 pages of content plus thousands of case studies and agency essays plus linking agency websites – all to make it easy for clients to evaluate and select perfect candidates.”
I’m sure the site has some deep functionality. Gotta admit though, I’m not sure I want these guys, featured on their home page, headed straight for me in a pitch meeting.
We understand they’re actually just leaving a pitch meeting where the client balked at so many from the same agency. They were told by the client – “Leave now and come back with your best 3!”