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Agency Culture In A Petri Dish

Denver invented a better ad club and a better local awards show, according to Matt Ingwalson, a senior copywriter at Karsh/Hagan in Denver.
I’m sure they are better, but I’m not all that interested.
Ingwalson did pique my curiosity with this line, though:

Ad agencies are launching social networks, incubating new technologies, and inventing fresh, relevant ways to connect brands and consumers.

What soc nets are agencies launching?
Please tell me it’s not some b.s. on Ning.

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About David Burn

David Burn is the co-founder, editor, and publisher of Adpulp.com. David joined the ad agency business in 1997 as a copywriter and then worked for seven agencies in five states prior to launching Bonehook in 2010. Today, David is a writer, brand strategist, and leader of creative teams in Austin, TX.

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  1. Rocky Mountain High says

    Invented a better ad club? The story seems to indicate they spent a lot of time making their awards show more like all other awards shows, right down to who they selected as judges. Perhaps the social networks they’re talking about involve the cross connections between agency types.

  2. Matt says

    David, Thanks for the link. Sorry I am so late to your post. Critical Mass’s My Vegas and StrawberryFrog’s Scion Speaks are two social networks that spring to mind. I am sure there are others.
    Rocky Mountain High, I haven’t the slightest idea what you are talking about. Please, name a single other award show without categories or boundaries. name one that awards fresh, relevant ideas instead of pretty executions. Please, name any local award show that has attracted ECD-level talent from shops like BBH, StrawberryFrog and Anomaly.