I’m fascinated by the strangest of ad creatures. Therefore, when Jay Roth–an ad creature in his own right–wants us to know more about 86 the Onions in Venice, CA (a strange enough place for these purposes) I’m inclined to give him a listen.
Something doesn’t stink in Venice Beach by Jay Roth
Ever hear about 86 The Onions? The self-described youth and entertainment brand communications collective is redescribing advertising as we know it.
Orchestrated by former Pyro creative hotshot, Chad Rea crossed the Atlantic to work at Eurohotshops, eventually returning to California (arguably a foreign country in itself) to open this agency.
Their website has Monty Python written all over it. Their underground newsletter Bionic Arm is revolutionary and eclectic in its art-sponsored branding. They’re even attracting clients like Sobe Beverages for a Summer 2005 promo program. Yummy stuff.