According to the Boston Globe, Staples’ $69.99 MailMate junk-mail shredder has been cast in a supporting role in the Nov. 16 episode of the NBC sitcom “The Office,” a centerpiece of the network’s Thursday night lineup.
“The Office” cameo is no mere product placement, said Staples vice president Todd Peters; the Staples MailMate, which is billed as a defense weapon against identity theft, has been “integrated into the story line.”
“This TiVo-proofs our advertising,” Peters said.