Archives for March 2007

Miller Needs A Blue Collar Agency

Ad Age reports that Crispin Porter + Bogusky staffers will go back to drinking Fat Tire and other kind beers, effective immediately. “We just have fundamental differences over creative and strategy,” Alex Bogusky, chief creative officer at Crispin, said in a statement released this afternoon. “And although we made every attempt to find common ground, […]

The Proliferation of Niche Programming On TV May Not Be Sustainable

Bruce Springsteen once grumbled about having 57 TV channels, with “nothin’ on.” Now, the average American has nearly double that. The typical American home received 104 television channels in 2006, Nielsen Media Research said, up from 61 in 2000. In 1990, the typical number of channels was 33. Last year, viewers watched only 15 percent […]

Content Droplets

I like Scott Karp’s take on disaggregation: All the focus on the digitization and online distribution of music — and now video — has been on piracy. But what if that’s just a red herring? You could argue that the most striking consequence of digitizing media and distributing it online is that all content is […]

Analyze My Dream

I had a weird dream the other night. Alex Bogusky–a man I have never met–came to my current workplace. He went through my book with the entire creative team looking on, then offered me a job at CP+B’s Paris office. My cube was kind of small over there.

I Salute Thee, Rothenberg

Randall Rothenberg is letting go of his Ad Age column in order to assume the helm of the Interactive Advertising Bureau. In his farewell piece, he delivers some delcious prose, the kind found in Where the Suckers Moon, his landmark book about Weiden + Kennedy’s handling of the Subaru account. Although I was to the […]

The Profile Is the Ad

Biz Report looks at the importance one retailer places on maintaining an active MySpace profile. Five percent of the TopShop fashion store’s online traffic was driven from its MySpace profile, five times more than a year ago. MySpace traffic accounted for more than twice as much traffic than was received from MSN and Yahoo Search […]

In Search of the Uncommercial

Stuart Elliott reports that TV execs are exploring changes in the way they deliver commercials in attempt to better hold viewers’ attention throughout the program. At a meeting scheduled for today in Burbank, Calif., ABC, part of the Walt Disney Company, will show several ideas to executives from media agencies gathered for the network’s annual […]

Sex Sells Science

Adrants reports that Amanda Congdon is shilling for DuPont. On her blog, Amanda says, “I see nothing wrong with doing commercials.” She apparently felt the need to defend herself, after Huffington Post wrote this headline about her: ABC Videocaster Congdon Caught Working For DuPont On The Side.