The Wonders Of Wiki

Blogs are being discussed just about everywhere in mainstream media today. CNBC and other news programs have even begun to feature bloggers like Ana Marie Cox, a.k.a. Wonkette, as talking heads. Now wiki is having its day in the sun. Business Week and Red Herring recently ran articles on this open source publishing technology.
While speaking yesterday with Sun Times advertising columnist, Lewis Lazare, I mentioned my efforts to bring the power of wiki (and other Conversational Media tools) to branded communications. I’m not sure how well I described wiki’s potential upsides, but tech startup Jotspot does a wonderful job of outlining the many uses.

About David Burn

Co-founder and editor of AdPulp. I wrote my first ad for a political candidate when I was 17 years old. She won her race and I felt the seductive power of advertising for the first time. I worked for seven agencies in five states before launching my own practice in 2009. Today, I am head of brand strategy and creative at Bonehook in Portland, Oregon.


  1. More info on JotSpot for you. JotSpot was brought to life by Joe Kraus, one of the founders of Excite. He’s also blogging about the startup process and entrepreneurship in general at Bnoopy.