SoBe Gives “Eyes On The Prize” New Meaning

Gentlemen drink SoBe. Yeah right.

If that’s not enough eye candy for you, head over to SoBe.com and try to look Sports Illustrated Swimsuit model, Kate Upton, in the eyes.

Hat Tip: Adfreak

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About David Burn

Native Nebraskan in the Pacific Northwest. Brand builder at Bonehook. Co-founder and editor of AdPulp. Contributor to The Content Strategist. Believer in Gossage, Bernbach and Clow. Doer of the things written about herein.