Ze Frank Goes To Hollywood

Spencer Morgan’s New York Observer article on internet video star Ze Frank is highly informative.
Here’s some of what I learned by reading the piece:

  • Mr. Frank has high powered Hollywood agents and will soon have a deal.
  • United Talent Agency owner Nick Stevens said to him, “We’ll do this, we’ll do that, we’ll pump that area.”
  • DreamWorks is laden with waterfalls and free ice cream.
  • In March of 2001, Mr. Frank was an art director at Dennis Interactive.
  • Mr. Frank studied neuroscience at Brown.
  • His college band was called Dowdy Smack.
  • 25,000 to 30,000 people watch his online show each day.
  • The ad space at the top of zefrank.com goes for $900 a week. The ads that run at the end of his videos go for 30 cents per click.
  • Ze Frank’s real first name is Hosea.



About David Burn

I wrote my first ad for a political candidate when I was 17 years old. She won her race and I felt the seductive power of advertising for the first time. Today—after working for seven agencies in five states—I am head of brand strategy and creative at Bonehook in Portland, Oregon.