“What you share becomes the context of shared narrative, becomes the context in which we live, the stories that we tell, what we push out, becomes who we are. People aren’t simply projecting identity, they’re creating it. So that’s the request that I have for everybody in this room. We are creating the technology that is going to create the new shared experience, which will create the new world. So my request is…Please! let’s make technologies that make people more human and not less.” –Renny Gleeson @TED
Wieden’s Digital Ninja On Mobile-Disabled Body Language
I wrote my first ad for a political candidate when I was 17 years old. She won her race and I felt the seductive power of advertising for the first time. Today—after working for seven agencies in five states—I am head of brand strategy and creative at Bonehook in Portland, Oregon.