Where Are The Candidates On Jobs And Immigration? And Literally Where Are They?

NBCPolitics.com is working with foursquare to display check-ins from President Obama’s campaign team and the Republican presidential candidates’ campaign teams as they travel across the country on the campaign trail.

“NBC News’ partnership with foursquare will allow our audiences to more fully engage with the 2012 campaign,” said Vivian Schiller, Chief Digital Officer at NBC News.

“All politics is local, and foursquare is all about location; it’s the perfect way for politicians to communicate their actions to potential voters,” said Jonathan Crowley, Director of Media Partnerships for foursquare.

The data visualization of foursquare check-ins will allow users to view candidate and campaign activity both in real-time and over time. The map will visually tell the history of the campaign trail, activity, and milestones and also indicate the successes or failures of the candidates.

Method partnered with NBCPolitics.com to help design and develop the interactive experience.

In other geolocation news, Repudo is a service that lets users leave digital messages for each other at specific locations in the real world.



About David Burn

I wrote my first ad for a political candidate when I was 17 years old. She won her race and I felt the seductive power of advertising for the first time. Today—after working for seven agencies in five states—I am head of brand strategy and creative at Bonehook in Portland, Oregon.