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When Marketing A Non-Renewable Resource, It Makes Sense To Promote Its Wise Use

Xcel Energy’s new campaign from Vladimir Jones is focused on the company’s customers and their priorities, like cost savings.
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Learn more at ResponsibleByNature.com.

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About David Burn

David Burn is the co-founder, editor, and publisher of Adpulp.com. David joined the ad agency business in 1997 as a copywriter and then worked for seven agencies in five states prior to launching Bonehook in 2010. Today, David is a writer, brand strategist, and leader of creative teams in Austin, TX.