Video’s A Performer

Tod Sacerdoti, CEO & Founder of BrightRoll, the world’s largest video advertising network, is offering his company’s POV on the video advertising category, one of the few growth areas in the advertising business today.

According to Wikipedia, BrightRoll offers an array of video advertising unit types, including pre-roll, mid-roll, click-to-play, video tickers, video overlays and in-game. It also provides optimization and targeting solutions, proprietary ad units, consolidated reporting solutions, and integration solutions with third party ad servers



About David Burn

I wrote my first ad for a political candidate when I was 17 years old. She won her race and I felt the seductive power of advertising for the first time. Today—after working for seven agencies in five states—I am head of brand strategy and creative at Bonehook in Portland, Oregon.