VCs Make Burritos

ValleyWag keeps us informed on the latest Valley Speak. Today’s term: Rollup.

At least half a dozen groups, including private equity groups and entrepreneurs such as Ross Levinsohn, are establishing funds to acquire — or roll up — internet media companies. Here’s the logic: internet advertising is booming; established media and internet companies can’t buy everything, because they have a hard enough job integrating the units they already have; the public offering route is still closed because of excessive regulation; venture capital partnerships typically invest at an earlier stage; and some internet entrepreneurs have profitable businesses, impatience for some personal financial return, and no obvious exit. Which is where the rollup funds come in.



About David Burn

I wrote my first ad for a political candidate when I was 17 years old. She won her race and I felt the seductive power of advertising for the first time. Today—after working for seven agencies in five states—I am head of brand strategy and creative at Bonehook in Portland, Oregon.