Unnatural Growth Seen At Gas Stations Nation Wide

Gas Station TV is offering a delivery guarantee for any advertising program purchased from now until June 30, 2011. During the advertiser’s campaign, GSTV will offer a five-time “makegood” – versus the typical industry standard one-time makegood for any impressions not delivered.

To help get the word out about the promotion, GSTV created a print campaign that plays up the 5X Campaign Delivery Guarantee.

Jason Brown, Chief Sales Officer of GSTV says, “We deliver Nielsen-measured consistent ratings, and are not hampered by cancelled programs or fickle audiences like at-home TV.”

As the first independently audited and measured network in the gas space, GSTV delivers Nielsen Media Research-verified viewership, demographics, dwell time, network size and recall. GSTV reaches 27 million viewers (with nowhere to run) at the pump every month.



About David Burn

I wrote my first ad for a political candidate when I was 17 years old. She won her race and I felt the seductive power of advertising for the first time. Today—after working for seven agencies in five states—I am head of brand strategy and creative at Bonehook in Portland, Oregon.