Unnatural Growth Seen At Gas Stations Nation Wide

Gas Station TV is offering a delivery guarantee for any advertising program purchased from now until June 30, 2011. During the advertiser’s campaign, GSTV will offer a five-time “makegood” – versus the typical industry standard one-time makegood for any impressions not delivered.

To help get the word out about the promotion, GSTV created a print campaign that plays up the 5X Campaign Delivery Guarantee.

Jason Brown, Chief Sales Officer of GSTV says, “We deliver Nielsen-measured consistent ratings, and are not hampered by cancelled programs or fickle audiences like at-home TV.”

As the first independently audited and measured network in the gas space, GSTV delivers Nielsen Media Research-verified viewership, demographics, dwell time, network size and recall. GSTV reaches 27 million viewers (with nowhere to run) at the pump every month.

About David Burn

I wrote my first ad for a political candidate when I was 17 years old. She won her race and I felt the seductive power of advertising for the first time. Today—after working for seven agencies in five states—I am now head of brand strategy and creative direction at Bonehook in Portland, Oregon.