Adpulp

The Chronicle of Bright Ideas

Toshiba To Take “My Dog Ate It” For An Answer

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“Don’t get angry, get Toshiba” is the new call to action from McCann Erickson Düsseldorf.

According to McCann, “Accidents. Theft. Unemployment. No matter what. And your satisfaction is guaranteed.” Find out more at nomatterwhatguarantee.com.

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About David Burn

Co-founder, editor, and publisher of Adpulp.com. David wrote his first ad for a political candidate when he was 17 years old. She won her race and the advertising hook was set. Today, David is a brand messaging specialist based in Austin, Texas.