Too Many Kids In The Streets

Families with children now make up three-quarters of the overall homeless population, double the number of kids and families in city shelters a decade ago.

This Coalition for the Homeless ad was created pro bono by Rich Russo, Chief Creative Officer at Adrenaline and will run on donated airtime on TV stations in the New York City media market over the holiday season.

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About David Burn

I wrote my first ad for a political candidate when I was 17 years old. She won her race and I felt the seductive power of advertising for the first time. Today—after working for seven agencies in five states—I am head of brand strategy and creative at Bonehook in Portland, Oregon.