Spotlight On NW Creative: Executives In Residence at U of O

Rishad Tobaccowala and Simon Mainwaring were in Eugene last week as part of the Executives in Residence program at the University of Oregon School of Journalism.
According to Ad Age, Tobaccowala and Mainwaring spent three days working with students in seminars, workshops and meetings with faculty.
Here’s a video the students shot of Mainwaring:

I like how near the end of this segment he says it’s sometimes necessary to get out of your own way and also to give yourself permission to succeed. Good stuff.



About David Burn

I wrote my first ad for a political candidate when I was 17 years old. She won her race and I felt the seductive power of advertising for the first time. Today—after working for seven agencies in five states—I am head of brand strategy and creative at Bonehook in Portland, Oregon.