Spotlight on NW Creative: Portland’s Answer to South By


MusicFestNW is happening later this week in Portland, which as you may know, is a magnet for indie bands.
Last year, we saw M. Ward, Britt Daniel, Blue Skies for Black Hearts and Anders Parker care of MFNW. This year, we hope to see Helio Sequence, Arctic Monkeys, Viva Voce and The Long Winters, among others.
BTW, I love how music festivals, new albums and new books are increasingly supported by commercials. It makes sense. The spots are affordable to make and to run thanks to unprecedented advances in communications technology.

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About David Burn

I wrote my first ad for a political candidate when I was 17 years old. She won her race and I felt the seductive power of advertising for the first time. Today—after working for seven agencies in five states—I am head of brand strategy and creative at Bonehook in Portland, Oregon.