How many glowing phrases are used to describe GSD&M’s Roy Spence in this ABC News article about his work with the Clinton for President campaign?
Let’s see:
- “quirky message guru”
- “advertising guru”
- “soul-searching message guru”
- “branding and messaging whiz”
- “Idea Man”
You have to get way down into the article and infer a little to add “chairman of a struggling ad agency.”