Seth Godin’s New Plaything

If Squidoo is any indication, advertising is a popular topic. Currently there are 20 so-called “LensMasters,” which is an optically-challenged way of saying the site features 20 so-called experts who maintain a page about advertising.
Some established bloggers are using their new Squidoo page to further market their offerings while providing a closer look at themselves, which in many cases is missing from their own site.
Here are three such examples:
Edward Cotton of Influx Insights
John Keehler of Randon Culture
Piers Fawkes of PSFK



About David Burn

I wrote my first ad for a political candidate when I was 17 years old. She won her race and I felt the seductive power of advertising for the first time. Today—after working for seven agencies in five states—I am head of brand strategy and creative at Bonehook in Portland, Oregon.