At Wal-Mart, you save money and live better. At Stein Mart, saving is a beautiful thing. You can sense the difference well before the sliding doors open.
To compliment the brand’s new TV spot, Stein Mart launched a four-city mobile fitting tour in Charlotte, NC on Oct. 7 featuring a custom-wrapped Airstream trailer equipped for onsite fashion makeovers. Assisted by professional stylists, makeover participants will showcase ensembles from Stein Mart’s name-brand fashions, shoes and accessories.
“We’re taking Stein Mart’s name-brand affordable fashions to those who know them best—savvy women shoppers,” said Glori Katz, Stein Mart’s senior vice president, marketing and advertising.
Stein Mart was founded in 1902 by Sam Stein, a Russian Jewish immigrant who opened his first store in Greenville, Mississippi. Today, the discount clothing retailer operates 260 stores in 29 states.