Notable Words From Advertising Notables

Steve Hall started a prominent ad blog and a social network around that blog. Maybe he’ll start an agency too.
Whatever the case, Hall did attend a panel at Advertising Week today called Want to start an AD agency?!
Some of the interesting things he heard:

  • Linda Kaplan Thaler told executives at Herbal Essences (the orgasmic-tastic “Yes! Yes!” campaign was her work), that “only an orgasm could save this brand.”
  • On hiring, Richard Kirshenbaum said, “I’ll take ‘smart and mean’ or ‘dumb and nice’ but I won’t take ‘dumb and mean.'”
  • Zan Ng of Admerasia said, “Don’t rent space. The rent will kill you.”



About David Burn

I wrote my first ad for a political candidate when I was 17 years old. She won her race and I felt the seductive power of advertising for the first time. Today—after working for seven agencies in five states—I am head of brand strategy and creative at Bonehook in Portland, Oregon.