Luke Sullivan Goes Back To Minnesota In His Mind

Luke Sullivan has written another book. This time a family memoir titled, Thirty Rooms To Hide In: Insanity, Addiction, and Rock ‘n’ Roll in the Shadow of the Mayo Clinic. It debuts in July.

In a recent blg post, Sullivan advises, “The best way I know to write a book, actually the only way … is to be obsessed by it. Once you’re obsessed by a project, you do it. In fact, you can’t stop from doing it. That’s the way it works with me.”

I can relate, as this non-book project is something I can’t stop from doing, even when I want to. The nice thing about a book though is it has a natural end. A site like this has no natural end. It either fizzles out slowly, ends abruptly or does not end. But I digress

I look forward to reading about Sullivan’s childhood in Minnesota.

About David Burn

I wrote my first ad for a political candidate when I was 17 years old. She won her race and I felt the seductive power of advertising for the first time. Today—after working for seven agencies in five states—I am now head of brand strategy and creative direction at Bonehook in Portland, Oregon.