Leanin’ On The YouTubes

Just about every agency in the world still leans on a brochureware site to tell its story. There are some notable exceptions—Hill Holiday scrapped the corporate site altogether in favor of a blog. Other agencies are augmenting their brochureware site with things like a MySpace page or YouTube account. Of course, several now have blogs.
While Agency Spy was bored with the content in the following video from Arnold, I think Arnold has the right idea, namely the use of video and video-sharing sites to tell their story.