Introduce Your Audience to an “Epipheo” (Just Don’t Tell Them That’s What It Is)

The ability to make compelling video content for online audiences is essential if you, or a brand you are working for, wants to be effective online. There are lots of ways to go about it. One could employ ze frank’s non-patented moves, as Oral-B has done. Or one could opt for an “epipheo.” What’s an epipheo? Watch…

“Epipheos” from Epipheo Studios are designed to be the center piece of online viral marketing campaigns for everything from consumer products to non-profit initiatives.
This spec “epipheo” for Google Wave is pretty damn good.

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About David Burn

I wrote my first ad for a political candidate when I was 17 years old. She won her race and I felt the seductive power of advertising for the first time. Today—after working for seven agencies in five states—I am head of brand strategy and creative at Bonehook in Portland, Oregon.