Question Your Motivations

In an Adweek article about indie agencies selling stakes in their companies to the likes of MDC CEO Miles Nadal, the Canadian chess player comments on how it takes more than money to sway the swayers.
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“Great thought leaders are like athletes. You need to make them feel important, respected and appreciated every day because economics are not what drives people in this industry,” said Nadal.
Is he right? Do you need to feel important, respected and appreciated every day because economics fail to drive you? Please discuss…

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About David Burn

I wrote my first ad for a political candidate when I was 17 years old. She won her race and I felt the seductive power of advertising for the first time. Today—after working for seven agencies in five states—I am head of brand strategy and creative at Bonehook in Portland, Oregon.