I guess being a “temp staffing” firm isn’t as sexy as “business performance advising.” Introducing Insperity. And who better to pitch it than that paragon of business knowledge, sportscaster Jim Nantz.
Does a name like “Insperity” inspire you? Seems very non-descriptive to me. Or maybe that’s the point.
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A) They are not a temp staffing firm in the first place. B) By todays’ standards I think “temp” and “staff” must be more sexy to most people. C) If you don’t get any of the inspiration or prosperity out of the name then well you must just belong to the group referenced in “B”. D) Yeah, that is the point.