Good With A Stick, Good With A Mic

Easton Sports is launching the Dream Crazy Tour, offering baseball, hockey and lacrosse players the chance to be national ambassadors of their sport.

Easton is accepting video auditions for on-air hosts at until Monday, April 11, 2011.

“We’re looking for people who can truly embody their sport in a way that has never been done before,” said Chris Zimmerman, president of Easton Sports.

From April through December, the ambassadors (who must be based in Los Angeles and willing to “work” for free) will travel across the U.S. and Canada, discovering, celebrating and sharing the beauty of sport.



About David Burn

I wrote my first ad for a political candidate when I was 17 years old. She won her race and I felt the seductive power of advertising for the first time. Today—after working for seven agencies in five states—I am head of brand strategy and creative at Bonehook in Portland, Oregon.