Dreyer’s, now owned by Nestlé, was founded when an ice cream maker (William Dreyer) and a candy maker (Joseph Edy) came together in 1928. In one way or another, the brand has been celebrating togetherness ever since (said the planner to the creative team).
What does togetherness look like today?
When Goodby Silverstein & Partners are on the account, it looks like this:
The spot features a cover of Cyndi Lauper’s “True Colors” by Swedish artist Ane Brun.
