Denim Is Perfectly Analog

Diesel is busting Facebook and its legions of users’ balls with this wicked smart tongue-in-cheek campaign.


Learn more at FacePark.org, where the brand says things like, “We, the stupid ones, prefer the park to the platform.” And, “It’s smart not to join us. Be stupid.”

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About David Burn

I wrote my first ad for a political candidate when I was 17 years old. She won her race and I felt the seductive power of advertising for the first time. Today—after working for seven agencies in five states—I am head of brand strategy and creative at Bonehook in Portland, Oregon.