Dash Distributes Power of the Press

Six Apart Vice President, Anil Dash, is upset by all the layoffs in the media sector and he hasn’t been sleeping well. So, he came up with an idea that helps struggling journos and Six Apart’s reputation.
According to The New York Times, the TypePad Journalist Bailout Program offers recently terminated bloggers and journalists a free pro account (worth $150 annually) on the company’s popular blogging platform.
In addition to the free yearly membership, the 20 to 30 journalists who are accepted will receive professional tech support, placement on the company’s blog aggregation site, Blogs.com, and automatic enrollment in the company’s advertising revenue-sharing program.



About David Burn

I wrote my first ad for a political candidate when I was 17 years old. She won her race and I felt the seductive power of advertising for the first time. Today—after working for seven agencies in five states—I am head of brand strategy and creative at Bonehook in Portland, Oregon.